Content Strategist – Branded Commercial Content
Contract – London – Hybrid
Up to £493 (Inclusive of umbrella fees)
This is an exciting chance to tell authentic stories that inspire and engage audiences. At the heart of our multinational clients brand, is an in-house studio, creating branded campaigns with inspiring human-led stories from around the world.
As a Content Strategist, you will be responsible for the development of concepts and creative approaches for branded content campaigns for advertising partners.
You will work closely with the Lead Content Strategist to generate proposals at a high creative and strategic standard, in alignment with the client’s KPIs and brand integrity, as well as building on audience insights to enhance user engagement and underpin the strategy of your campaign plan. You will work alongside a multidisciplinary team of storytellers and content creators, including Designers, Producers, Writers and Project Managers.
Ability to:
- Develop/conceive, write and edit film, digital, and social concept proposals.
- Integrate strong creative storytelling, and commercial content strategy, into ideas and proposals.
- Develop proposal decks and write-ups for creative campaigns, including content roll-out plans.
- Work with audience data and consumer insights, and incorporating audience insight studies and analysis into your campaign ideas.
- Attend internal sales kick-off meetings, acting as a point of contact for concept development queries and leading the creative development of campaigns.
- Represent Create and in a professional manner at prospective and returning client meetings.
The EMEA Content Strategist will be responsible for the concept development, strategy, write up and delivery of high-quality campaign proposals for Ad-Sales teams and prospective clients.
Experience Required:
- 5+ years experience writing and developing branded/commercial content.
- Previous experience conceptualising film,digital, and social campaigns for international markets.
- Robust research and writing skills.
- Familiarity with working to guidelines, and to high editorial standards.
- Knowledge of producing native advertising or sponsored editorial content.
- Understanding of content channels and effective distribution systems (e.g. social platforms, SEO, advertising formats).
- Knowledge of MS Office Suite, Adobe Omniture, Global Web Index, Slack.
- Experience of pitching directly to clients.
- Previous experience in an international media publisher and/or international companies preferred.
If you have the experience and creative flair to produce emotive content for global publications, across multiple platforms, then I’d love to hear from you!
Everybody is welcome.
Diversity and Inclusion Statement. | PCR Digital
At PCR Digital, we are committed to ensuring that diversity, equity and inclusion play a role at all stages of our recruitment – it is important to us that our own company culture and the culture of our network is as varied and supportive as possible. We love people (it’s why we do what we do), so, regardless of background, we welcome you to work with us or apply to any of our jobs if you feel that they are right for you.
We also aim to ensure that our entire process is accessible. Please make us aware of any adjustments you may need throughout the selection, interview and general process and we will do all we can to ensure that any barriers are removed for you.
