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Job

CRM Data Analyst

  • Location

    London, England

  • Sector:

    BI & Data Analytics

  • Job type:

    Contract

  • Salary:

    £350 - £438 per day + (Inside IR35: Inc Umbrella and holiday pay)

  • Contact:

    Mo Newman

  • Contact email:

    mo.newman@pcrdigital.com

  • Job ref:

    BBBH12655_1653062722

  • Published:

    about 2 months ago

  • Duration:

    3 Months +

  • Expiry date:

    2022-06-19

  • Startdate:

    ASAP

CRM Data Analyst
Contract - 3 - 12 Months - Rolling contract
Hybrid. London - £350 - £438 Inside IR35 (Inclusive of Umbrella rate and holiday pay)

Our Global client is a leading brand looking for a CRM Data Analyst to join their Integrated Digital Marketing team. The role is to use strong SQL Skills / stored procedures to deliver selected Data and insights for the CRM Digital Marketing teams. This data is used to deliver email marketing campaigns and other digital marketing, driving growth and cross selling multiple business lines and products throughout EMEA. They also deliver data Insights through SQL or similar tools. The data is currently on MS SQL server but will be moving to the Cloud with Snowflake, so this exciting long term contract role offers room for development due to this migration.

The right candidate will have CRM Data Analyst experience - providing campaign and analytical data support within a digital marketing environment to a central CRM team - from targeting selections through to post campaign analysis. Your core technical skill will need to be developing relevant SQL stored procedures etc. However you will also need to be a friendly team player and have fantastic communication teams with the ability to work well with CRM teams and Digital Marketing teams.

Are you from a CRM Data Analyst background either Agency side or large international client side Brands? Have got data exposure across multiple business lines and the ability to support campaign analysis through a marketing database system? Are you confident in looking into data and supporting internal teams to help grow business through a clever analytical approach?

Requirements:

* CRM Data Analyst background either Agency side or large client / international Brands
* Data selections using strong SQL skills for Digital marketing purposes / integrated marketing environment
* Ideally worked across lines of business data and markets to drive CRM campaigns, mainly, but not exclusive to email.
* Manage the targeting, audience selection process and data load into Salesforce.
* Knowledge of Snowflake or other cloud data environments useful but not essential. Able to QA new development work as part of Snowflake cloud migration.
* Email performance / post campaign analysis & reporting.
* Running and owning analytics projects to support strategic decision making within the business.
* Research customer datasets and drive clear analytical insights from various data points.
* Experience of working with data from large and complex customer databases, ideally across multiple business sectors.
* Experience of supporting CRM teams in campaign activity and with email as a marketing channel.
* Coding Experience - SQL is essential but any knowledge and experience with other software is useful: e.g. R, Python, etc. These are not currently being used but there are opportunities to do so
* Any knowledge or experience of Salesforce Marketing Cloud and JIRA Work Management tool, or similar, would be beneficial.


You will be comfortable working with large and complex databases and display a curiosity about solving data problems, are you able to interpret and communicate findings and translate complex data into easy to understand and actionable information? Then I'd love to hear from you!